Name: The Postcolonial Exotic: Marketing the Margins (en Inglés)
Price: 698699.00 COP
Availability: InStock
Author: Graham Huggan
ISBN: 9780415250337

portada The Postcolonial Exotic: Marketing the Margins (en Inglés)

Formato

Libro Físico

Editorial

Routledge

Autor

Graham Huggan

Idioma

Inglés

N° páginas

348

Encuadernación

Tapa Dura

ISBN13

9780415250337

N° edición

The Postcolonial Exotic: Marketing the Margins (en Inglés)

Graham Huggan (Autor) · Routledge · Tapa Dura

Libro Físico

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Reseña del libro "The Postcolonial Exotic: Marketing the Margins (en Inglés)"

Travel writing, it has been said, helped produce the rest of the world for a Western audience. Could the same be said more recently of postcolonial writing? In The Postcolonial Exotic, Graham Huggan examines some of the processes by which value is attributed to postcolonial works within their cultural field. Using varied methods of analysis, Huggan discusses both the exoticist discourses that run through postcolonial studies, and the means by which postcolonial products are marketed and domesticated for Western consumption. Global in scope, the book takes in everything from: * the latest 'Indo-chic' to the history of the Heinemann African Writers series * from the celebrity stakes of the Booker Prize to those of the US academic star-system *from Canadian multicultural anthologies to Australian 'tourist novels'. This timely and challenging volume points to the urgent need for a more carefully grounded understanding of the processes of production, dissemination and consumption that have surrounded the rapid development of the postcolonial field.