Compartir
Professional Communication and Network Interaction: A Rhetorical and Ethical Approach (Routledge Studies in Rhetoric and Communication) (en Inglés)
Heidi A. Mckee; James E. Porter (Autor)
·
Routledge
· Tapa Blanda
Professional Communication and Network Interaction: A Rhetorical and Ethical Approach (Routledge Studies in Rhetoric and Communication) (en Inglés) - Heidi A. Mckee; James E. Porter
$ 171.253
$ 285.421
Ahorras: $ 114.168
Elige la lista en la que quieres agregar tu producto o crea una nueva lista
✓ Producto agregado correctamente a la lista de deseos.
Ir a Mis Listas
Origen: Estados Unidos
(Costos de importación incluídos en el precio)
Se enviará desde nuestra bodega entre el
Jueves 15 de Agosto y el
Martes 27 de Agosto.
Lo recibirás en cualquier lugar de Colombia entre 1 y 5 días hábiles luego del envío.
Reseña del libro "Professional Communication and Network Interaction: A Rhetorical and Ethical Approach (Routledge Studies in Rhetoric and Communication) (en Inglés)"
Digital technologies and social media have changed the processes, products, and interactions of professional communication, reshaping how, when, with whom, and where business professionals communicate. This book examines these changes by asking: How does rhetorical theory need to adapt and develop to address the changing practices of professional communication? Drawing from classical and contemporary rhetorical theory and from in-depth interviews with business professionals, the authors present a case-based approach for exploring the changing landscape of professional communication. The book develops a rhetorical theory based on networked interaction and rhetorical ethics: seeing professional communication as involving new kinds of networked interactions that require an integrated view of rhetoric and ethics. The book applies this frame to a variety of communication cases involving, for example, employee missteps on social media, corporate-consumer interactions, and the developing use of artificial intelligence agents (AI bots) to handle online communication.
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
Todos los libros de nuestro catálogo son Originales.
El libro está escrito en Inglés.
La encuadernación de esta edición es Tapa Blanda.
✓ Producto agregado correctamente al carro, Ir a Pagar.