Libro Not a Marketing Textbook: Practical building blocks to launch and grow your business De Lim, Christina

portada Not a Marketing Textbook: Practical building blocks to launch and grow your business

Formato

Libro Físico

Autor

Christina Lim

Editorial

Candid Creation Publishing

Idioma

Inglés

N° páginas

166

Encuadernación

Tapa Blanda

Dimensiones

21.6 x 14.0 x 1.0 cm

Peso

0.22 kg.

ISBN13

9789811717390

Categorías

Marketing

Not a Marketing Textbook: Practical building blocks to launch and grow your business

Christina Lim (Autor) · Candid Creation Publishing · Tapa Blanda

Sin Stock

Reseña del libro "Not a Marketing Textbook: Practical building blocks to launch and grow your business"

Whether you have a business in ideation, ready for launch, or pursuing growth, this book presents you with a mentor between the book covers. The author provides no-frills perspectives to demystify complex marketing concepts and jargon. Not A Marketing Textbook advocates shifting perspectives from "doing marketing" towards "driving businesses". The pages are filled with personal stories, practical advice, and examples that show-not just tell-the useful fundamentals towards building your launch, customer acquisition, and growth strategies. The chapters are building blocks for business owners and entrepreneurs to develop their own plans to hit the ground running. These also serve as easy refreshers for marketing practitioners.