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Business Models
Haslam Colin (Editor)/ Nielson Christian (Editor)/ Lecocq Xavier (Editor) (Autor)
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Routledge
· Tapa Dura
Business Models - Haslam Colin (Editor)/ Nielson Christian (Editor)/ Lecocq Xavier (Editor)
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Reseña del libro "Business Models"
The last few decades have seen a growing body of literature and research on business models which draws upon a multitude of subject areas including entrepreneurship, strategy, organization, finance, sales and marketing, and operations management. This new four-volume collection from Routledge brings together the area's major works to address the nature, development, and evolution of business models.
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